Gen Z parents are shaking up baby naming in 2025 with bold, creative, and meaningful choices. Here’s what’s driving the trends:
- Pop Culture Influence: Social media and celebrities like Taylor Swift and Beyoncé inspire unique names like Baela and Lahiam.
- Gender-Neutral Names: Names like Ellis, Rory, and Phoenix reflect Gen Z’s focus on inclusivity and breaking gender norms.
- Nature and Global Names: Parents love names inspired by nature (e.g., River, Wren) and world cultures (e.g., Milan, Zara).
- Tech-Driven Choices: Apps like NameHatch make finding names collaborative and easy, using filters for styles like vintage, mythical, or modern.
- Vintage Comebacks: Old classics like Hazel, Ruby, and Arthur are now trendy again.
Gen Z is redefining baby naming by blending individuality, inclusivity, and technology to create names that feel personal and modern.
Small Talk Live: What Baby Names Say About Your Generation
What Shapes Gen Z Baby Name Choices
Gen Z parents are redefining baby naming, influenced by a mix of cultural shifts and technological advancements.
Pop Culture and Media Impact
Social media and entertainment have drastically changed how Gen Z discovers baby names. Unlike earlier generations who might have drawn inspiration from a handful of popular TV shows or movies, today’s parents have an endless stream of ideas from across the internet.
For example, Taylor Swift’s highly publicized relationship with Travis Kelce boosted the popularity of her nieces’ names - Wyatt, Elliotte, and Bennett - by 60%. Similarly, the fantasy series House of the Dragon sparked a surge in the name Baela, which saw a whopping 300% increase in popularity between 2023 and 2024.
Instagram influencers also play a major role in shaping naming trends. In March 2024, influencers Katy Cardona and Deiby Ruiz, each boasting over three million followers, named their son Lahiam. This single choice inspired over 150 other parents to name their sons the same.
"Social media presence is everything. When I see a person's lifestyle, or specific home style, or fashion sense, I can begin to make sense of who they are. A person with an elegant home style is likely to choose an elegant baby name. A person who loves to dress very boho is more likely to choose a boho baby name." - Emily Kim, Baby Name Expert
The digital age has also made name choices far more visible. As Emily Kim points out, "If you used the same baby name as your old middle school friend who lives 2,000 miles away, very few people would know or care. Now we have a constant digital connection with those who we wouldn't otherwise be in touch with".
This hyper-connectivity has given rise to what experts call "Fast Fashion names" - unique names that reflect current trends and cultural moments. Gen Z parents are also embracing what’s being dubbed "Baby Names, Literally", borrowing directly from influencer baby names and even using nicknames as official names on birth certificates.
Social Values and Movements
Gen Z’s dedication to inclusivity and diversity is clearly reflected in their baby name choices. Often described as the most progressive generation yet, they are more open to differences in race, sexual orientation, and religion compared to older generations.
Statistics back this up: 30% of Gen Z in the U.S. prioritize diversity, equity, and inclusion (DEI) - 7% higher than the national average. Their naming preferences also highlight representation across areas like mental health, linguistic diversity, and disability.
Gender-neutral names are especially popular among Gen Z parents. This generation strongly supports non-binary and gender-fluid representation, which naturally influences their choices to move away from traditional gendered names.
Mental health awareness has also shaped naming trends. With a 25% increase in Gen Z reporting mental health conditions since 2020, many parents are choosing names that promote individuality and self-expression.
Even country-inspired names are getting a fresh twist, influenced by artists like Beyoncé. Meanwhile, "Femininomenal Names" are on the rise - names that celebrate strength and femininity, inspired by musicians like Chappell Roan.
As these values evolve, technology is stepping in to help parents find names that align with their ideals.
Technology and AI Name Tools
Technology has revolutionized how Gen Z approaches baby naming. AI-powered platforms like NameHatch analyze preferences such as syllable length, themes, gender preferences, and emotional connections to suggest tailored name options.
These tools don’t just offer lists of names - they predict trends by analyzing data from social media, movies, music, and even luxury brands. They also pull from historical registries to provide a wide range of options. Want a name that channels celebrity vibes? AI can make it accessible.
NameHatch, for instance, uses a swipe-based discovery system and smart filters to make the process collaborative and intuitive. Raised on dating apps, Gen Z parents find this approach familiar. Filters allow users to narrow down options by style preferences like Classic, Modern, Soft, or Strong, while premium categories include Nature-Inspired, Global, Mythical, and Unique names.
Practical features like voice-compatible testing ensure names sound great when spoken aloud, whether it’s through smart devices or speech-based apps. AI can even evaluate how well a first name pairs with a last name stylistically.
"The most important thing is choosing a name that feels meaningful to you." - Sophie Kihm, Editor-in-Chief of Nameberry
Free online name generators have further democratized the process, offering curated suggestions in seconds without requiring sign-ups or fees. These tools resonate with Gen Z parents who want names that feel modern and relevant while reflecting their personal values and aesthetic preferences.
New Baby Name Trends for Gen Z in 2025
Gen Z parents are rewriting the rules for baby names, moving away from traditional patterns to reflect their values and digital-first upbringing. According to NameHatch data, three key trends are shaping how this generation chooses names.
Rare and Uncommon Names
There's a growing preference for names that stand out from the crowd. Unlike earlier generations that often opted for popular names to help their kids fit in, today’s parents are all about individuality.
This shift parallels a broader societal move from collectivism to individualism. For example, Baby Boomers began this transition by increasing the use of novel names - four times more for boys and nearly three times more for girls compared to earlier generations. Gen Z has pushed this even further, with the popularity of the top baby name in the U.S. dropping from 5% in earlier decades to under 1% today.
Social media plays a big role in this trend, as parents use names to showcase their personal style and interests. Many draw inspiration from niche areas like anime or video games, experiment with unique spellings, or even create entirely new names.
Some names evolve quickly to reflect cultural moments, blending different styles in unexpected ways. A quirky example is Croc Names - vintage names that were once considered outdated but are now back in style. Then there’s the playful rise of Gen Z Names starting with the letter "Z", allowing parents to literally stamp their generational identity on their children.
"Vintage comebacks [are] a huge trend right now, and I think we will start to see even more heavily vintage options that we are not used to hearing for babies." - Colleen Slagen, baby name consultant and founder of Naming Bebe
This focus on rare and unconventional names is also paving the way for a surge in gender-neutral options.
Gender-Neutral Names
Gen Z’s progressive outlook on gender identity is reflected in their growing preference for gender-neutral names. These names offer children the freedom to define themselves without being boxed into traditional gender roles.
The numbers highlight this shift: in 2021, 6% of American babies received androgynous names - a fivefold increase compared to the 1880s. Between 1985 and 2015, the use of unisex names jumped by 88%.
"Some wish to give their children the freedom to come into their identities without a name adding gendered pressure, while others are drawn to their modern, stylish image." - Sophie Kihm, editor-in-chief of Nameberry
The trend isn’t just about values - it’s also influenced by the rise of last names and place names as first names, which are often naturally unisex. Celebrity choices, like Blake Lively and Ryan Reynolds naming their child Olin, have further popularized this approach.
Another emerging style within this category is Soft + Airy Names - gentle, flowing names that avoid harsh consonants, offering a modern and inclusive feel. These choices reflect a broader move toward inclusivity and individuality.
But the appeal of names isn’t just about identity; many Gen Z parents are also seeking names that connect to nature and global influences.
Nature and Global Names
Nature-inspired names are thriving among Gen Z parents, driven by their focus on environmental consciousness and a desire to ground their children in the natural world. Beyond traditional flower or tree names, the trend now includes Landscape Names - sleek, modern choices inspired by geography and nature. These names balance timeless appeal with a contemporary edge, resonating with Gen Z’s values around sustainability.
Global names are another prominent trend, reflecting Gen Z’s appreciation for multiculturalism and their desire to honor diverse heritages. Parents are increasingly drawn to names rooted in languages and cultures such as Turkish, Arabic, Indian, Japanese, and Spanish. This has given rise to a style called Global Americana, which includes names tied to a single culture as well as those with blended origins.
"As society has shifted to prioritize individualism, we've seen increased name diversity." - Sophie Kihm, editor-in-chief of Nameberry
Cultural identity plays a big role here, as parents use names to celebrate their ethnic backgrounds or express a broader global perspective. There’s also a fascination with Otherworldly Names, inspired by mythology, space, and spiritual concepts. These choices reflect Gen Z’s love for fantasy, science fiction, and alternative spirituality.
To help parents navigate these trends, NameHatch offers Global and Nature-Inspired premium filters, providing curated options that align with emerging preferences while ensuring they resonate in an American context.
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Top Baby Names of 2025: Gen Z Favorites
Gen Z parents are making bold and creative choices that reflect their values and tech-savvy lifestyles. These trends build on the forward-thinking decisions already shaping this generation’s approach to parenting, leading to some fascinating baby name picks for 2025.
Gender-Neutral Names
Gender-neutral names are soaring in popularity among Gen Z parents, emphasizing freedom and individuality. Top picks include Ellis, Marlowe, Scout, Rory, Onyx, Lux, and Zephyr, which embody a truly balanced approach.
Nature-inspired names are also a standout, with choices like River, Phoenix, and Wren showing a love for the great outdoors. Place-inspired names such as Milan, Denver, and Dakota add a worldly flair. Additionally, last names as first names - like Emerson, Lennon, and Remington - are trending, offering a modern twist. Names ending in "-ie", such as Andie, Billie, Charlie, Frankie, and Stevie, are having a major moment too.
Some traditionally gendered names are crossing boundaries. For example, names like Carter, Dylan, and Ryan, often associated with boys, are becoming more popular for girls, while Avery and Riley are seeing the reverse trend.
Celebrity influence plays a role here as well, with names like Journey (Meghan Fox), Phoenix (Paris Hilton), Khai (Gigi Hadid), and Ever (Lea Michele) making waves. Beyond breaking gender norms, Gen Z parents are also embracing entirely new, creative names that reflect the spirit of the times.
Modern and New Names
Gen Z’s tech-savvy outlook is shaping a trend for what some call "fast fashion names" - names that feel fresh and current, often breaking away from traditional patterns. Examples like Adael, Aella, Amila, and Aven highlight this trend, with tools like NameHatch providing endless inspiration.
Another trend, dubbed "Baby Names, Literally", sees parents choosing playful nicknames as official names. Examples include Albie, Astro, Bash, Blossom, Echo, and Maven. Influencers are contributing to this movement, with Nara Smith naming her child Whimsy Lou, Jaci Marie Smith opting for Benny, and Savannah LaBrant choosing Blue for her son.
Names inspired by landscapes are becoming a sleek category of their own, with picks like Canyon, Cove, Ridge, and Vale. This trend gained traction back in 2019 when influencer Aspyn Ovard chose Cove for her daughter.
Otherworldly names such as Altair, Cosmo, Ember, Journey, and Vesper are also gaining ground, offering a sense of mystery and imagination. Meanwhile, the letter "Z" has become a favorite for its edgy vibe, with names like Azalea, Enzo, Ezra, Hazel, and Zion leading the pack.
Wealth-inspired names are making a splash too. Choices like Tiffany, Bentley, Lux, and Cash reflect aspirational values, while Anora has seen a significant rise, jumping 1,105 spots to rank No. 2,291 for girls this year.
Updated Classic Names
While Gen Z loves modern and creative names, they’re also breathing new life into vintage classics. Baby name consultant Michelle Casey describes this as a complete "rewriting of the rulebook".
"Gen Z parents are incredibly creative and bold in their baby name choices - but I also see a real love towards the vintage names too, as they dive into their family tree and find names that feel connected to them." – Michelle Casey, baby name consultant of Grow Little Wildflower
For girls, names like Hazel, Dorothy, Evelyn, and Ruby are leading the vintage comeback, while for boys, Arthur, Jack, August, and Charles are making a strong return. These names strike a balance between familiarity and modern appeal.
The "Z" factor is giving even classic names a fresh edge, with names like Enzo, Hazel, Ezra, Zayn, and Zara gaining traction. As Michelle Casey explains:
"The 'Z' appeal - well there is a certain buzz around names that have a Z in them - they feel strong, yet soft and a little edgy - perhaps offering that perfect balance of individuality and familiarity too." – Michelle Casey, baby name consultant of Grow Little Wildflower
Other trends, like "Croc Names" - vintage names that were once considered outdated but are now cool again - are also capturing attention. Additionally, the "Country Rebrand" trend is giving a fresh spin to classic country names, making them appealing to urban and suburban parents alike.
"They gravitate towards names that feel fresh, unique and personal." – Michelle Casey, baby name consultant of Grow Little Wildflower
Using NameHatch for Baby Name Selection
NameHatch is the go-to app for Gen Z parents looking to simplify the often overwhelming task of naming their baby. By turning what can feel like a high-stakes decision into a collaborative and engaging process, the app aligns perfectly with Gen Z's tech-forward approach to parenting.
With a database of over 30,000 names, NameHatch offers an impressive range of options while keeping the process straightforward. Each name is accompanied by details about its origin and meaning, giving parents the tools they need to choose names that align with their personal values and preferences.
Swipe-Based Name Discovery
One of the most talked-about features of NameHatch is its swipe-based interface, which feels oddly reminiscent of dating apps like Tinder. Instead of aimlessly scrolling through endless lists, parents can swipe right on names they like and left on those they don’t. This quick, intuitive method helps couples zero in on names that genuinely resonate with them.
The beauty of this approach lies in its simplicity. Each swipe is a gut reaction, making the process feel natural and less overwhelming. It’s a playful yet effective way to navigate the daunting sea of baby name options.
Smart Filters for Personalized Suggestions
NameHatch also shines with its robust filtering system, designed to help parents discover names that feel meaningful and relevant. The app offers basic filters for traditional preferences, but its premium options really stand out. Categories such as nature-inspired, global, and mythical names allow parents to explore names that reflect their interests and values, whether it’s a nod to their love of the environment or an appreciation for diverse backgrounds.
For those chasing the latest trends like "fast fashion names" or looking for globally influenced options, the filters ensure the suggestions feel fresh and aligned with modern tastes. Beyond that, the app customizes recommendations based on user preferences, and parents can refine these results by origin, meaning, or other specific traits. This personalized approach makes it easier to find names that truly resonate, while also ensuring both partners stay on the same page.
Partner Matching and Real-Time Collaboration
What sets NameHatch apart is its focus on collaboration. The app encourages both parents to explore names independently, keeping their initial reactions private until a match is made. This feature fosters honest, instinctive choices without outside influence.
When both partners swipe right on the same name, the app immediately notifies them, adding it to a shared favorites list. This eliminates unnecessary back-and-forth and keeps the focus on names both parents genuinely love. It’s a streamlined way to ensure that both voices are heard during such an important decision.
Conclusion: Gen Z Baby Naming and NameHatch
Gen Z parents are reshaping how baby names are chosen in 2025. With a strong focus on individuality and self-expression, this generation isn't afraid to step outside the box, selecting names that resonate with their personal values and beliefs.
In line with these trends, digital tools are making it easier to navigate this shift. With 74% of Gen Z adults preferring mobile shopping, it’s no surprise that they also turn to apps and online platforms for important decisions, including naming their children.
This is where NameHatch comes in. The app caters perfectly to Gen Z's love for unique, meaningful names while encouraging collaboration between partners. Its swipe-based interface feels intuitive to a generation raised on smartphones, and its vast name database offers options for every taste - whether it’s a nod to nature, global cultures, or vintage names with a modern twist.
One of NameHatch’s standout features is how it eases the stress of choosing a name. Instead of long disagreements or one partner feeling overlooked, the app fosters quick and harmonious decision-making. For Gen Z couples, who value equality and teamwork in their relationships, this collaborative approach feels like second nature. It’s more than just a tool - it’s a way to make the naming process smoother and more enjoyable.
As Gen Z continues to embrace names that reflect their individuality and shared values, NameHatch stands out as the perfect companion, simplifying the journey to find the perfect name. It’s not just about picking a name - it’s about finding one that truly represents a shared story.
FAQs
How is Gen Z's emphasis on inclusivity shaping baby name trends in 2025?
Gen Z's dedication to inclusivity and representation is reshaping baby name trends heading into 2025. They’re opting for names that embrace diversity, honor heritage, and align with their personal values. Names with distinctive spellings, vintage appeal, or deep cultural roots are becoming especially sought after.
This generation’s emphasis on acceptance and individuality is redefining the role of names. They're no longer just identifiers - they’ve become powerful symbols of identity, equity, and connection. These intentional choices highlight Gen Z’s vision for a world that celebrates diversity and a sense of belonging.
How is technology, like apps such as NameHatch, shaping the way Gen Z chooses baby names?
Technology is reshaping the way Gen Z chooses baby names, bringing a world of creative and personalized options right to their screens. Apps like NameHatch offer an intuitive platform for parents to discover names that resonate with their values, reflect cultural backgrounds, and align with their unique identities.
As a generation deeply connected to the digital landscape, Gen Z embraces tools like NameHatch to make the naming process not only easier but also more engaging and interactive. This tech-savvy approach mirrors their passion for individuality and originality, even when it comes to naming their children.
Why are Gen Z parents choosing vintage baby names, and how do they make them feel modern?
Gen Z parents are turning to vintage baby names, drawn to their nostalgic appeal, individuality, and timeless elegance. These names often carry a connection to family history or bring a classic, refined vibe that feels distinct in today’s naming trends.
To add a modern twist, many are experimenting with updated spellings, combining vintage first names with trendy middle names, or picking names that offer flexible nickname options. This approach lets them celebrate tradition while ensuring their child's name feels fresh and stylish in 2025.
